To promote business, civic, social and cultural awareness that maintain or increase the positive economic climate and ethical values of the community.

The chamber's programs promoted chamber members in the community through a presence both online in their chamber web site and in print. Also, the chamber maintained a presence for its members at local community retail business events such as the annual yelm home show, at community pride events such as prairie days, and through the member sponsorship of the annually revised directory and map of the yelm, mckenna, rainier and roy areas.