Bizstarts milwaukee, inc. 's mission is to create a vibrant, innovative, and prosperous entrepreneurial climate in southeastern wisconsin by inspiring, nurturing, connecting, and celebrating entrepreneurs and their companies. The organization connects entrepreneurs with resources and seeks to create a strong entrepreneurial climate and to foster entrepreneurial growth.

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In april 2014, bizstarts expanded its services, calling it bizforge,to help all entrepreneurs regardless of size (we previously only helped the innovative, scalable companies). The program includes business plan reviews, connecting entrepreneurs to resources, mentoring, and capital. This process involves working with the entrepreneurs every step of the way until they feel they are successful. This program replaced the venture track program. the website has become the "go to" site for startup and entrepreneurial information and resources for all entrepreneurs in the region. Outreach continues throughout the region to organizations that typically are the 'first point' of contact for individuals starting a business. These contacts included local economic development officials, chambers of commerce, technical colleges, and others that provide referrals and guidance. These outreach efforts were intended to inform and build awareness of bizstarts, the accessibility of the website and the programs provided to fast growth companies. Bizstarts continues to have a presence in linkedin, on facebook, and on twitter by creating specific social media groups for interested milwaukee entrepreneurs. Bizstarts continues to post and promote classes relevant to entrepreneurs. The organization hosts 3-4 networking events annually to bring entrepreneurs, investors, and service providers together and partners with other groups like the wisconsin innovation network and the mit alumni club of wisconsin on additional events. Upwards of 100 -150 individuals attend each event and it is an opportunity for entrepreneurs, mentors and service providers to meet and come to know one another. Those events include "inspirational entrepreneur" afternoon events, where successful entrepreneurs sharing their stories, warts and all, with their companies. The organization also publishes its bizstarts catalyst newsletter monthly promoting and celebrating entrepreneurship activities and success. Bizstarts started tracking and publishing selected metrics regarding the entrepreneurial climate in southeastern wisconsin. All of these initiatives, events, and programs are designed to create activity, discussion, and momentum in the region's business culture, with the aim to support and encourage entrepreneurship and to educate entrepreneurs. the investor forum assists entrepreneurs, looking for investment, with connections to real investors. This event is held quarterly and starts with entrepreneurs practicing their pitch infront of a group of experienced business professionals and investors. This group then evaulates those pitches to determine if they are ready to move on to pitching infront of the real investors. These programs usually invovle 2-3 entrepreneurs pitching to a room of 20-30 investors, many of which come as representation of investor groups.